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Cash flow vs profit: why a profitable business can still run short

The profit and loss says you made money. The bank account disagrees. Both can be right, because profit counts what you earned and cash counts when the money actually moved.

Where the profit goes

Take your profit for the year and walk it to your change in cash. The usual gaps are:

  1. Debtors grew. Sales were booked, but customers haven’t paid yet. In a growing business this gap gets bigger every month.
  2. Stock or work in progress grew. Materials bought and labour paid on jobs not yet billed.
  3. Loan principal. Repayments of principal leave the bank account but are not an expense in the P&L.
  4. Equipment purchases. A ute or machine is cash out today, but only depreciation (or a write-off) shows as an expense.
  5. Tax timing. GST and PAYG withholding collected sit in your account but belong to the ATO. Income tax on last year’s profit is paid this year.
  6. Owner drawings and dividends. Money taken out is not an expense either. In a company, loans to shareholders can also raise Division 7A issues.

A one-page bridge

Ask for a simple “profit to cash” bridge each quarter: profit, plus or minus the change in debtors, stock and creditors, less loan principal, equipment and drawings, equals change in cash. Once the owner can see it, the conversation changes from “where did the money go?” to “which lever do we pull?”.

The levers

This is the core of what a fractional CFO does: turning the accounts into decisions.

Quick answers

Can a business be profitable and still run out of cash?

Yes. Growth in debtors and stock, loan principal repayments, equipment purchases, tax timing and owner drawings all use cash without reducing profit.

What is a profit to cash bridge?

A short reconciliation from profit to the change in your bank balance, showing movements in debtors, stock, creditors, loans, equipment and drawings.

Download · PDFThe Christmas and January cash flow checklist: 7 sections, one page each side, PRM branded. Print it and tick it off.

Get the checklist

Want this looked at for your business?

Book a 15-minute Financial Health Check with Tereza, PRM’s practice manager. We look at cash flow, tax, the business, mortgage, insurance and super in one go. Short on time? Grab a 5-minute quick chat, or send us a message.

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General information only. This doesn’t take your circumstances into account and isn’t tax, financial or legal advice. Talk to your accountant or registered tax agent before acting. PRM is not a registered tax agent; tax agent services are provided by Australian Tax & Super Pty Ltd (TPB 25291395).